Editing Videos & Audio Files

Video courses and audio content come in standard formats that you can edit with common tools.

Video Files (MP4)

What You Get

• MP4 format (universal compatibility)
• Individual lesson files (organized sequentially)
• Some include transcripts

What You Can Do

Basic edits:

• Add your intro/outro
• Add your logo as a watermark
• Trim sections
• Combine clips

Advanced edits:

• Replace or add voiceover
• Add captions/subtitles
• Change background music
• Complete re-recording using transcripts

Recommended Video Editing Tools

Free Options:

• CapCut — Beginner-friendly, mobile and desktop
• DaVinci Resolve — Professional-grade, free version available
• iMovie — Free for Mac users
• OpenShot — Free, cross-platform

Paid Options:

• Camtasia — Great for course creators
• Adobe Premiere Pro — Industry standard
• Final Cut Pro — Professional Mac software

Adding Your Branding to Videos

Add an intro:

1. Create a 5-10 second intro with your logo
2. Use Canva (free video maker) or your editing software
3. Place at the beginning of each video

Add a watermark:

1. Import your logo (PNG with transparency works best)
2. Position in a corner (lower right is common)
3. Reduce opacity to 30-50% so it's visible but not distracting
4. Apply to all videos

Add an outro:

1. Create a closing slide with:
   • Your website
   • Social media handles
   • Call-to-action
2. Add to the end of each video

Uploading Rebranded Videos

You can host your edited videos on:

• YouTube (unlisted) — Free, easy to embed in courses
• Vimeo — More privacy controls
• Course platforms — Teachable, Thinkific, etc.
• Cloud storage — Google Drive, Dropbox for direct links

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Audio Files (MP3)

What You Get

• MP3 format (universal compatibility)
• Individual lesson files
• Some include transcripts

What You Can Do

Basic edits:

• Add intro/outro music
• Add your spoken intro
• Trim or remove sections
• Adjust volume levels

Advanced edits:

• Record your own version using the transcript
• Add background music
• Create an audiobook version

Recommended Audio Editing Tools

Free Options:

• Audacity — Powerful, free, cross-platform
• GarageBand — Free for Mac/iOS
• Descript — Free tier available, great for transcripts

Paid Options:

• Adobe Audition — Professional audio editing
• Logic Pro — Mac professional tool

Adding Branding to Audio

Record an intro: Create a brief (10-30 second) intro that includes:

• Welcome message
• Your name/brand
• What listeners will learn

Add intro/outro music:

1. Find royalty-free music (YouTube Audio Library, Pixabay)
2. Import into your audio editor
3. Fade in at the start, fade out at the end
4. Keep music low so speech is clear

Creating Voiceover Replacements

To completely replace the audio with your voice:

1. Get the transcript — Many products include them, or use Descript/Otter.ai to generate
2. Record yourself — Use a decent microphone
3. Edit for quality — Remove mistakes, add music
4. Export — Save as MP3

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Working with Transcripts

If a Transcript is Included

• Use it to re-record in your own voice
• Create blog posts from the content
• Make written guides to accompany the video/audio

If No Transcript is Included

Generate one using:

• Descript — Excellent automated transcription
• Otter.ai — Free tier available
• Rev — Human transcription (paid)
• YouTube — Upload video, download auto-captions

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Changing the Voice (Advanced)

If you want a different voice entirely:

Option 1: Record Yourself

• Use the transcript as a script
• Record with a quality microphone
• Edit in Audacity or similar

Option 2: AI Voice Tools

• ElevenLabs — High-quality AI voices
• Murf.ai — Business-focused
• Descript Overdub — Create a voice clone

Note: If using AI voices for commercial products, check the tool's terms of service.