Most business accounts post polished lines that any competitor could have written, across more platforms than anyone can keep alive. This course gives your customers the opposite: one claim they would defend, one customer story with a real breaking point in it, and one platform with a job to do.
It works because every step is small enough to run on a bad week. The claim comes out of their own calls. The story has three parts and gets written rough before it gets written well. The platform is scored honestly on capacity, the week has four post roles instead of a blank calendar, and the review reads what the right people did rather than what the dashboard applauded.
What's Inside:
- 8 short video lessons that run as one arc from a forgettable brand voice to a story other people can carry.
- A workbook with a chapter per video, the worked examples in full and space to write your own claim, turn and proof.
- A checklist that takes a reader from the first claim through the weekly posting rhythm to the monthly review.
- A prompt pack for drafting claims, story drafts, platform scores, post roles and reply lines with any AI assistant.
- A self-test with answers, plus a short action plan that fits the next ninety days.
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